One of the most difficult aspects of order management for wholesalers has always been the management of sales reps.
Thirty years ago, Amazon didn’t exist, the World Wide Web was still a twinkle in Tim Berners-Lee’s eye, and nobody (except maybe a few science fiction authors) could have possibly predicted the effect that ecommerce websites and online sales systems would have on the world.
It’s never a bad thing when you get new orders. After all, orders are what keep your business running.
Amazon is popular for a reason—the website provides a customer shopping experience that’s truly unparalleled.
Order management software (for B2B ecommerce-oriented companies especially), isn’t just something that sounds nice, something that could be a good idea to maybe look into 5 years down the road, something that you talk about around the office from time to time, something where you say, “Hey, you know, maybe we should get that someday.”
Sales reps are essential to a well-run, profitable distribution business. They cultivate relationships between your business and your customers, supporting the customer through their buying process to ensure a positive experience.
If your business utilizes sales reps to make sales, you have a model of business that other wholesalers don’t have to contend with. There’s additional steps, considerations, and processes you need to manage and keep on top of in order to do business.
Online order processing, for small businesses in particular, can be a nightmare — as a wholesaler, you’re acutely aware of this.
Better ordering processing makes everyone’s life better. From the people in your office, to your warehouse, to your customers – streamlined, effective order processing makes people happy.